RentGuarantor (RGG, a provider of rent guarantee services to prospective tenants, announced a partnership with UK barrister, author, and television personality Rob Rinder MBE. He will serve as a brand ambassador to support RGG's efforts in promoting awareness of the role of guarantors among consumers and landlords.

Founded to offer a digital rent guarantor service across the UK's private rental sector, RentGuarantor operates an online platform designed to streamline the process for tenants who require a guarantor to secure housing. The service targets applicants across a wide socio-economic range, including students, benefit claimants, and retirees, aiming to provide same-day processing via its proprietary digital platform.

With over 5.4 million households privately renting in the UK and rising, RGG expects demand for its services to grow, underpinned by proposed regulatory changes under the upcoming Renters' Rights Bill. The regulation will introduce new legislative requirements for the rental market - good news for RGG as it should drive increased demand from both tenants and landlords seeking secure and compliant rental solutions.

Against this backdrop, the partnership with Rob Rinder will play a key role in RGG's mission to raise awareness of the advantages of professional guarantors for tenants, while also underscoring the benefits for landlords in the changing lettings landscape.

Paul Foy, CEO of RentGuarantor, commenting: "Rob's public profile, paired with his extensive legal knowledge and social commentary, especially on issues relating to housing, will be a great support as we continue to drive information sharing and discussion about professional rent guarantor services and the benefits these can afford tenants and landlords.

We believe that professional guarantors should be a fundamental part of the tenancy toolkit, especially in light of the proposed Renters' Rights Bill, which we believe will be the most significant revision of the regulation surrounding renting properties in almost 50 years, and the unpredictability associated with regulatory reform on this scale."

RentGuarantor is in a rapid expansion phase, highlighted by 92% year-on-year revenue growth in its Q1 update, driven by the onboarding of 91 new partners, including 4 local councils. A recent move to the LSE AIM Market from Aquis should support further growth.

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