Great businesses attract great talent. David Woolley, who is set to join electric drivetrain (eDrive) specialist Saietta Electric Drive (SED) on 2nd October as their new CEO, certainly fits that description.

David is a 35 year industry heavyweight, who since 2017 has focused on the transition of internal combustion engines to EVs, specifically in the development of motors, controllers and software for eTrucks, eBuses, and eMachines. Most recently, David has spent the last 17 months as CEO of VIE Kapital AB, primarily investing in electrification and decarbonisation manufacturing firms.

To me, this is just the type of real-world experience that Saietta needs as it continues to rapidly scale and commercialise its leading eDrive products and services across multi-billion dollar global markets.

Tony Gott will continue as executive chairman until the end of March 2024, after which he will revert to his previous role as non-executive chairman. He commented: “We are pleased to welcome David to the Saietta Electric Drive team at a key time for the business as we move into series production of our innovative eDrive solutions at our manufacturing plant in Sunderland (UK), and at the new production facility in Delhi, India. David brings unrivalled experience from across the industry including a deep understanding of Saietta’s strategically important Indian market. His experience in driving the transition to electrification will be invaluable for the development of our future strategy and product portfolio.”

David Woolley added: “I believe that Saietta’s innovative technologies have a pivotal role to play in delivering electrification, especially in the lightweight vehicle sector. I am delighted to join the team at such an exciting point on its strategic journey as we ramp up production in the UK & India, and strengthen our product portfolio for the future. I am looking forward to working with the team to deliver sustainable, profitable growth.”

All in all, another high calibre addition to the Saietta Electric Drive team. Watch out for the release of the company's FY23 annual results (year-end March 2023) ahead of the AGM on Tuesday 26th September.