Stephan Beringer, CEO of ad tech specialist Mirriad Advertising (MIRI ), speaks to Vox about the big trends discussed at CES Las Vegas, the world’s largest technology show.
1:30 ChatGPT and the coming of age of Artificial Intelligence and robotics
3:24 Lingering questions over the creation of the metaverse
3:55 Advances in audience measurement and the increasing priority given to attention as an engagement metric
4:53 The MSG Sphere and the prospects for fully immersive entertainment
6:44 How Mirriad is positioned to take advantage of changes to the advertising measurement landscape
8:00 The rationale behind Mirriad’s pivot to focus on the US
Artificial Intelligence high on the agenda at CES Las Vegas
Jan 13, 2023Disclaimer & Declaration of Interest
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