Fintel (FNTL) said its subsidiary Simplybiz Mortgages delivered record lending in 2025, with continued gains in both total lending and market share.
Market share increased to 4.74% in 2025 from 4.68% in 2024, reflecting steady expansion in a competitive mortgage market. Meanwhile, total lending rose 19.8% year-on-year to £28.4 billion, up from £23.7 billion.
The growth was driven by strong performance across key segments, including purchase, remortgage and product transfer activity. As a result, Simplybiz Mortgages outperformed the wider lending market across these areas and overall volumes.
Fintel said the performance forms part of its FY25 results and highlights the continued momentum within its intermediary-focused mortgage distribution business.
Simplybiz Mortgages’ CEO Martin Reynolds said: “We're pleased to report another year of strong performance from Simplybiz Mortgages in 2025, with a record level of lending following significant growth in 2024.
This reflects the continued focus of the team on listening closely to member feedback and delivering solutions that help advisers provide the best possible service to their clients. We have also strengthened the distribution of our technology support solutions, with growing adoption of - and positive feedback on - Mortgage Brain as we enter the second year of our partnership.
Our sustained year-on-year growth underlines Simplybiz Mortgages' position at the forefront of the sector and is indicative of our objective of helping advisers deliver better financial outcomes for their clients.”
View from Vox
Simplybiz Mortgages continues to gain incremental share while delivering strong volume growth, suggesting it is executing well in a recovering mortgage market. The near 20% rise in lending alongside modest share gains points to both market tailwinds and competitive positioning, particularly as technology partnerships such as Mortgage Brain support adviser engagement and scalability going forward.