Toople (TOOP ) has opened a second contact centre in South Cheshire, which is now fully operational and supported by BT who will provide staff assistance, training and onboarding.
Toople, which provides telecom services to UK SMEs and resells BT’s products and services, noted that BT will provide this for staff supporting customers around BT’s product portfolio.
It will be solely focused on new customer acquisitions for the SME segment in BT’s Enterprise business and will be complementary to Toople’s existing centre in Durban, South Africa, which manages over 200,000 existing customers for Toople and for its subsidiary company DMSL.
The company explained that the support received from BT for the new centre has minimised set up and operating costs and as a result, has maximised potential returns for the business.
Toople outlined to investors that this new contact centre will deliver a ‘beginning to end’ solution, future proofing the customer and delivering on its proposition of value and efficiency.
By utilising digital marketing skills and content creation to stimulate demand and then specially trained sales agents to build on the Company’s customer consultation process, the Company explained that it will provide a range of ‘ultrafast, live, and cloud-based solutions.’
Commenting, Steve Rathborne, Partner Channel Director for BT Enterprise, highlighted to shreadholers: “We are delighted to be working with Toople and DMSL on this new operation.”
He said: “Building on our long-standing partnership, this initiative will provide more customers with access to our market leading BT portfolio of business communication services.”
Commenting on this morning’s news, Andy Hollingworth, Chief Executive Officer of Toople, outlined to investors that, “As the UK returns to more normal trading conditions, and as Covid-19 progresses from pandemic to endemic, we believe that customers will grow in confidence to switch their suppliers.”
Creating an exciting, and smooth customer journey is no longer a luxury, it’s a necessity and our new contact centre will help us to achieve that.”
He said SMEs are now also focused “on the move from copper to next generation fibre.”
Hollingworth informed investors that as prices rise, these trends make “the perfect opportunity” for the company to increase its sales initiative, with a focus on providing these “ultrafast, live, and cloud-based solutions from BT to its new and existing customers.”
In recent weeks, Toople has announced that it had won its second new contract of 2022.
Last week, Toople, which provides telecom services to UK SMEs, noted that it had started the new year with “a positive frame of mind” following its first contract win of 2022 by its subsidiary firm DMSL to supply 46 hosted voice seats to the UK’s leading horse feed supplier.
The second contract win will be for a period of 36 months, the company highlighted, with an unnamed City of London-based family office which has a network of international advisers.
The Company said it has deployed cloud based Voice over Internet Protocol (VoIP) technology as the family office moves into new premises which will be supported by cloud based apps for ‘seamless integration across mobile and tablet devices.’ It has also rolled out desktop infrastructure for the client, as well as cloud based call recording technology.
Addressing shareholders, Hollingworth said it was “clear” that hybrid working is “here to stay,” and that the world is likely “at the beginning of a new wave of globalisation where employees in the service industry will be required, or are able to request, to largely work remotely.”
“Keeping employees connected, wherever they may be, was central to the requirements of our new customer, and we expect this to grow in importance in our service offering,” he said.
Follow News & Updates from Toople here:

