Tooru (TOO) has reported strong trading momentum across its branded health and wellness portfolio, with record retail sales at OAF and a continued recovery at Pulsin.
The company said OAF delivered record week-on-week retail sales based on electronic point of sale (EPOS) data from key retail partners, reflecting growing consumer demand and improving shelf productivity across the brand.
Pulsin is continuing to recover following production and stock constraints experienced in late 2025. The company expects significant revenue growth over the next two quarters as new retail listings, international distribution agreements and product launches begin to contribute.
The brand is expanding its portfolio with new nut-free plant-based bars for children, new Gut Health bars with probiotic properties, and an upgraded Keto Multipack with larger 35 gram bars. Tooru has streamlined Pulsin's focus around its three core categories of Keto, Protein and Functional, while further products remain on track for launch during the fourth quarter of 2026.
It is worth noting that improving ingredient and packaging costs have supported better margins over the past six months as the company worked with both existing and new suppliers to secure lower input prices.
Distribution also continues to expand. In the UK, new Keto flavours will be launched across all Holland & Barrett stores by early September, followed by the Keto Multipack later that month. TK Maxx has also listed Pulsin products across its UK estate, with the first products expected on shelves from the beginning of August. Internationally, three distributors have agreed to stock the new Kids Nut-Free Bar, Keto Multipacks and Gut Health bars, while a new distributor in the Netherlands will launch the redesigned Keto range during the third quarter.
The board said it remains encouraged by trading momentum across the group, with OAF's strong retail performance complementing Pulsin's recovery and supporting expectations for significant revenue growth over the coming months.
“We are seeing encouraging momentum across the Group, with strong EBITDA delivery, growing revenues and excellent progress from both Juvela and OAF,” said Tooru chief executive Scott Livingston.
“OAF's expansion into major retailers and Pulsin's return to growth demonstrate the strength of our brands and the opportunities ahead. Going forward, we firmly believe that the Group is well positioned to accelerate growth and continue building value across the portfolio. We remain excited about the opportunities in front of us as we progress through 2026.”
View from Vox
Tooru's update suggests momentum is building across its consumer brands. OAF continues to gain traction with retailers, while Pulsin appears to have moved beyond last year's supply issues. With new products, broader distribution and improving margins, the group looks well placed to deliver stronger growth through the second half of 2026.