Mobile Streams (MOS ) said its streaming service in Mexico has exceeded its August subscriber target by 250% with over 3,500 subscribers having signed up since the beginning of the month.
The mobile content and data intelligence company launched its LiveScores football 365 service in Mexico at the start of August in partnership with Quanta Media Group ("QMG").
Users of the service are charged one dollar each week via their phone bill and then revenue is passed directly to MOS on 30 day terms from our Mexican telco partner Telcel, it said.
It said the launch represents the next step of its developing relationship with QMG and that it is actively looking into additional markets for further product and service launches.
‘With a combination of a very easy sign on and billing process aligned with ever greater content delivered via our Streams platform and partnership with Quanta we estimate the number of subscribers and revenue growing significantly over the coming months,’ it said.
Based on the number of subscribers to date, the Company estimates that this service in Mexico alone should generate at least $1.5 million over 3 years in additional revenue.
Following on from the successful Mexican launch the Company said it is in advanced discussions on launching this service in additional markets over the coming months.
Andrew Deeks, CEO of QMG, said: "We are delighted with the great take up of the service in Mexico, it clearly demonstrates the appetite for the offering and we expect subscriber numbers and revenue to keep growing significantly in the weeks, months and years ahead."
Nigel Burton, Non-Executive Director, commented: “We've been extremely pleased with the results to date. Although this is just the start, we believe this service will generate significant revenue for the business. Indeed the August launch figures alone are very impressive."
The Streams Data business, whose enterprise clients include The Economist and Quanta Media Group, achieved first revenues in June 2020, and the Streams SaaS ("Software as a Service") self-service platform generated initial customer revenues in October 2020.
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In July 2021, Mobile Streams announced that it had signed a major contract worth up to £480,000 over 4 years with Tappit Technologies (UK) for the use of its Streams data platform.
The London-listed mobile content and data intelligence company said the contract, which has a minimum value of £10,000 per month for at least 6 months, will increase Streams' revenue to an estimated £0.035 million per month, an increase of around 300% since December 2020.
Mobile Streams unveiled the launch of its next generation Streams content platform which the Group described as ‘a significant update’ to the Streams product portfolio back in May 2021.
At the time, the Company said the product upgrade was representative of ‘a major milestone’ for the business with its creation having been informed by user and customer feedback.
In particular, the company anticipates launching the Streams Data service in other key global markets during the year after recently launching the platform into the Chinese market, one of the largest e-commerce markets in the world, worth an estimated 1.5trn dollars annually.
Meanwhile, the company recently informed investors earlier this year that it has sufficient funds to cover the Company's working capital requirements for the foreseeable future.
Reasons to MOS
Mobile Streams is a mobile content and data intelligence company which operates globally through its subsidiaries in North America, Latin America, Europe and Asia Pacific.
The Board believes that the Streams data offering is the largest opportunity for the group to deliver growth in shareholder value via newly developed products and services. The main focus for the current year will be growing and developing the product and sales pipeline.
“The traditional content delivery side of the business still brings in ongoing revenue and therefore will be continued, however the majority of investment going forwards will be in growing the new data insight and intelligence business,” explained Chairman, Burton.
In March 2021, the company officially moved into the Chinese market with the launch of the Chinese language version of Streams, the first international language version of the service.
At the time, this move marked the first time MOS had launched an additional language version of the Streams platform. As outlined back in January this year, the Group said it anticipates launching the Streams Data service in other key global markets during the year.
Last month, MOS announced its entry into the Dutch market under a new partnership with Quanta Media Group which will see both parties utilise the Streams content platform to launch Quanta’s first three, direct to consumer, mobile content sites in The Netherlands.
Specifically, these sites will be targeted at customers wishing to place sports bets and play online casino games in the Dutch language in The Netherlands once the regulated Dutch i-Gaming market opens on 1 October. According to Quanta, starting October 2021, the Dutch i-Gaming lead generation market is estimated to be worth in excess of €200m per annum.
In particular, MOS outlined the Netherlands launch represents “a major milestone” in the MOS/QMG partnership and opens up opportunities for additional revenue for the group.
In addition, MOS highlighted to investors back in April 2021 that it continues to work with Quanta Media Group to identify opportunities to deliver new revenue sources for the Mobile Streams legacy business as well as assessing other opportunities for collaboration.
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